About Us

Treehotel offers a unique hotel experience: treerooms with contemporary design in the middle of unspoiled nature. Here you can forget about the time constraints of everyday life, enjoy the serenity, and rejuvenate in a sophisticated yet familiar environment.

Where is Treehotel?

Treehotel is located in Harads, near the Lule river, about 100 kilometers from Luleå airport. The village has a population of about 600 and features a restaurant, shop and guest house. When you arrive at Treehotel, you check in at Britta’s Pensionat. Then it’s just a short stroll through the beautiful nature to your treeroom.

The most striking part of Harads is its magnificent surroundings. From Treehotel’s rooms you get a fantastic view of the Lule River valley, miles of forest and the powerful river.

The story of Treehotel - a story of success

Kent and Britta have built a life together, a working place, an international metropolis, in the trees, in their little home village. With both feet on the ground, they have bloomed where they were planted, their high flying treetop dreams have become a reality and are continuing to expand by the day.

Once upon a time, there was a vocational guidance counsellor, Kent Lindvall and a nurse, Britta Jonsson-Lindvall. The two have known each other for forever and been together since they were very young, through happiness and strife. They are two seemingly ordinary Swedish Lapland locals who wanted to stay close to their roots and to create a livelihood in their home village. However, they are unusual. Unusually creative, full of ideas and an inexhaustible will to take things further. They are themselves, genuine and simple people with the courage to try out their ideas and make their dreams come true. Maybe this is what has helped them succeed, they have met the right people at the right time and inspired the kind of confidence needed to get where they are today. Their success story is also a story of hard work and long periods without pay.

During their troubled years, it would’ve been difficult to imagine that Britta would one day be standing here in her dress and apron, cooking wild game patties for Crown Princess Victoria. Or that her husband Kent would be out in the world, talking about “the big idea” at prestigious conferences, when he wasn’t busy building the new ‘tree dining terrace’ eight metres up in a tree,  whilst Britta and her staff welcome major foreign TV producers, magazines and celebrities from near and far, to the trees in the forest behind Britta’s Pensionat (Guesthouse).

How did this happen?

The short answer is: “We live here, we love our village, we wanted to earn a living and we looked at what we could do with what we have here.”

Treehotel has grown like a jigsaw puzzle, framed by resolute goals, hard work, timing, contacts, a sense of trends, an ability to capture the quirky and crazy in life, a penchant for personal service and Britta’s motto “it always works out in the end, it does”.

The couple were at a point in life where Kent had built a company providing international fishing trips. Britta had worked with a number of development projects, local, regional and international. One of the development projects led to an old retirement home in their home village, that had been closed for many years, which they carefully restored and turned into a guesthouse, Britta’s Pensionat. The guesthouse was run with love and care but wasn’t generating much income. Something had to be done. Britta participated in a design training programme focused on form and function within the tourism industry. That’s where the idea of a design project was born.

One day, the then unknown filmmaker Jonas Selberg Augustsén, who has roots in the area, came to the guesthouse. Over one summer, he and his film crew worked on the film Trädälskaren (The Tree Lover) which became his breakthrough production. The crew spent a lot of time at the guesthouse, whilst the film and the treehouse around which it was centered, grew. When the film had been completed, Britta thought it a shame that such a nice treehouse would just stand there in the forest and go to waste. Maybe it could be rented out? Together, Britta and Jonas made it an integral part of what the guesthouse had to offer and it instantly became popular. However, it was far away and it required a lot of maintenance work. What if design and tree rooms could be combined, closer to the guesthouse?

Around this time, Kent was on a fishing trip in Russia with a group of friends. These friends happened to be three of Sweden’s foremost architects - Bertil Harström, Thomas Sandell and Mårten Cyren. Kent mentioned the idea of designer hotel rooms and this piqued the interest of the architects. Before leaving Russia they agreed to design one room each, as friends working together, even though they were working for competing firms. Their friendly collaboration turned out to be very important for the Treehotel.

It resulted in a UFO, a bird’s nest, a cabin, a mirror cube and a blue cone which changes colour to orange. These spectacular creations attracted a lot of attention. There were sceptics here and there but eventually many of them also came to land in the bird’s nest and its neighbouring rooms. International press and designer aficionados from all over the world began coming to the Treehotel in large numbers. Today, the hotel has naturally earned a place on many bucket lists. It has attracted everyone, from international celebrities, designers and fashion magazines, to ordinary people wanting to experience something as unusual as staying in a treehouse. A childhood dream with a touch of luxury and flair.

Kent and Britta are still working hard to earn their pay. The Treehotel is their life. Kent is in charge of marketing, Britta runs the kitchen and their youngest daughter is a huge asset to the company, working with its activities. Together, Kent and Britta keep developing and realising new ideas. The large Dragonfly conference building has been added to the list of popular rooms and in 2016 the seventh room is being built, a suite that will be extraordinary in every sense of the word. Higher up, larger and more luxurious than any of the other rooms.

This story of success is a matter of fact. But it’s no Cinderella story, Britta concludes, in a strong Harads accent. No, with her apron still firmly tied around her waist she, Kent and their hand-picked, incredibly flexible staff, push on with their life’s work, that you as a visitor are part of, now and in the future. They still work hard to realise their dream, which hasn’t come easy, but they can indeed conclude that “it always works out in the end, it does”.

The Concept

Why not create a hotel that gives people a chance to experience nature amongst the tree-tops, while also providing a uniquely designed housing experience? These questions led to the creation of Treehotel in Harads – a place where nature, ecological values, comfort and modern design are combined for an exciting adventure.

Treehotel was inspired by the film ”The Tree Lover” by Jonas Selberg Augustsen. It’s a tale of three men from the city who want to go back to their roots by building a tree house together. “The Tree Lover” is a philosophic story about the significance of trees for us human beings.

The idea behind Treehotel is to offer high-standard accommodation in a harmonious place where daily stress melts away. Guests can relax and renew their energy while surrounded by unspoiled nature.

Together with some of Scandinavia’s leading architects, we created our uniquely designed “treerooms.” The rooms are suspended 4-6 meters above ground - all with spectacular views of the Lule River.

A very important part of our concept is to consider ecological values and make minimal environmental impact. For this reason we devote considerable resources to finding sustainable construction and energy solutions.

The Experience

At Treehotel in Harads you’ll have an unforgettable experience that starts with a friendly reception at Britta’s Pensionat before you’re guided to your treeroom. Each treeroom is a unique creation by Scandinavia’s leading architects. The modern design combined with the quiet of the forest creates an instant feeling of luxurious relaxation.

As a guest you can enjoy all meals at Britta’s Pensionat served by your hosts Kent and Britta in a genuine 1930’s-1950’s setting. The warm and cozy atmosphere at Britta’s, combined with the treerooms’ contemporary design, creates an entirely unique dimension for you as a Treehotel guest. For guests who prefer privacy, meals can of course be delivered to your treeroom.

A weekend at Treehotel offers a variety of both summer and winter activities. But many guests choose to simply enjoy the quiet, timelessness and harmony that are found in the tree and surroundings. A good book, a magical view and stylish accommodation are enough to create the feeling Treehotel is all about.

Environmental consideration

Treehotel is built on the genuine experience of nature, so it’s a given that sustainability and ecological values are two pillars of our hotel operation.

We build our treerooms in the natural forest while hardly affecting the surroundings. We choose material and construction techniques that make as little environmental impact as possible. We build on live trees without destroying the tree and we do not chop down any trees or damage nature while building. Mostly we use local construction companies.

We have chosen an eco outdoor wood floor, which doesn´t contain any chemical substances. The wood is heated to over 200 degrees, which triggers their intrinsic resistance to protect against destruction.

The treerooms all have good insulation and are warmed up by underfloor heating. The electricity is supplied locally from green hydroelectric power. And the lighting consists of low-energy LED-systems.

Daily operations have minimal impact on nature as well. The treerooms have no sewage system and when cleaning, we always use eco-friendly products.

Each room has a modern, environmentally friendly combustion toilet where everything is incinerated at 600 °C. The toilets are completely odourless and powered by electricity. The Mirrorcube, on the other hand, has a freezing-toilet, also electrically powered and completely odourless. In winter, it also contributes to heating.

Bathrooms have water-efficient sinks with running water sufficient for washing hands, face and brushing teeth. All wastewater is collected in a container that is emptied daily. Showers are located in a separate building.

We do hope that you, as our guest, appreciate our sustainability work, even if it does make your accommodation a bit simpler. While we want to have our hotel in the middle of nature, we want to do it on nature’s terms.

Brittas hostel

When you arrive at Treehotel, you check in at Britta’s pensionat where we serve breakfast, lunch and dinner for Treehotel guests. A buffet breakfast is always included in the room price, as are all meals in our package deals. Britta’s pensionat has an authentic 1930-50’s setting and offers a restaurant, bar, sauna and relaxation area, TV, and internet.

Maybe it’s the inviting sofas, details that remind you of times past, or the crackling fire that accentuates Britta’s Pensionat’s calmness and harmony? You can feel at home here, but without the stress and demands of everyday life.

www.brittaspensionat.se

The Founders

Britta started her career as a nurse and project manager within healthcare. After 20 years in the healthcare industry Britta’s love for Harads drove her into working with provincial development. One thing led to another and since 2004 Britta has run, that’s right – Britta’s guesthouse. Lately most of Brittas days are spent managing Treehotel.

Motto: It’s going to work out, do it!

Kent is the pathfinder who switched from the educational system to adventure tourism. What started with guiding students turned into guiding fishing-enthusiasts on fly-fishing trips all around the world. Kent too has worked with provincial development for many years, which he combined with being a part time fireman. Even today, Kent puts out fires – both literally and figuratively speaking. Kent handles marketing and is the vice president of Treehotel.

Motto: It’s never to late to give up!

Treehotel/Brittas Pensionat
Edeforsväg 2 A
960 24 Harads
Sverige

Telefon: +46 (0)928-103 00
E-post: booking@treehotel.se